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This course is the ONLY SMALL BUSINESS LEADERSHIP course available on the internet. It draws on 21 years of successful advice to about 80 companies through Solutions Forum, and also a leadership survey that was done for the US Navy.
John has a wealth of practical experience that can benefit your business. Take this course—don’t spend thousands on consultants!
Learn the subtle mistakes that hiring authorities make in the interviewing process.
Learn how to choose the right pre-hire assessment for better decision making.
John Heinrich’s opinion of what’s in the new Big Beautiful Bill for Business’ no one else has a course like this one!
You don’t have to scream at your customers or use only one promotional method to be successful. Learn to develop relationship selling.
Learn how to transform sales hesitation into confident prospecting with proven strategies to overcome call reluctance. This course, led by sales performance expert Connie Kadansky, introduces tools like the SPQ Gold Assessment and practical coaching techniques to boost appointment setting, recognize buying signals, and increase sales results through focused, proactive outreach.
Service is an important difference-marker for your business. This course lays out what you need to do or change to get your service ahead of your competitors.
Learn how to pick the right employees the first time using available tools to reduce turnover and save money.
Discover how AI can revolutionize your business, streamline operations, enhance decision-making, and drive growth, all tailored to the unique needs and resources of startups and SMEs. Elevate your business with cutting-edge insights and practical guidance in this dynamic session.
This course is a caution to pay attention to your margins and your growth rate, so that you don’t outstrip your financial resources.
This succinct guide uncovers the art of making your product and service stand out in a competitive market. Explore innovative approaches to differentiate your offerings, capitalize on strengths, and identify untapped niches. Learn how to infuse creativity, customer-centricity, and exceptional value to create a distinct identity that captivates your target audience and sets your business apart.
Unlock the unique power of perceptual marketing in this one-of-a-kind course designed for small business success. Led by John Heinrich of Small Business School, this course bridges the gap between marketing strategy and customer perception. Learn how to validate your product’s uniqueness through real-world focus groups, discover the right media channels to reach your audience, and assess market viability before launch. With practical case studies and step-by-step guidance, you’ll gain the tools to position your business effectively in the minds of your customers, ensuring your next product or service is truly market-ready.
This course is the ONLY SMALL BUSINESS LEADERSHIP course available on the internet. It draws on 21 years of successful advice to about 80 companies through Solutions Forum, and also a leadership survey that was done for the US Navy.
Most employees cite poor supervision as the reason why they quit. Find out the techniques of picking the right supervisor for your team.
This concise guide provides key insights into launching a successful business. Discover the crucial first steps to turn your entrepreneurial vision into a thriving reality.
This concise survival guide equips you with effective strategies to navigate through a recession with resilience. Learn practical tips for managing finances, adapting your business, and finding new opportunities amidst economic challenges. Discover the key mindset shifts and resourceful approaches to not just survive but thrive during uncertain times
