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Perceptual Marketing

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Course Detail

Unlock the unique power of perceptual marketing in this one-of-a-kind course designed for small business success. Led by John Heinrich of Small Business School, this course bridges the gap between marketing strategy and customer perception. Learn how to validate your product’s uniqueness through real-world focus groups, discover the right media channels to reach your audience, and assess market viability before launch. With practical case studies and step-by-step guidance, you’ll gain the tools to position your business effectively in the minds of your customers, ensuring your next product or service is truly market-ready.

Course Features

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Instructor

John Heinrich

Expert in Business Plans and Customer Service

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32 Courses • 702 Video Tutorial

What our students say about us

Emma Johnson

This course exceeded all my expectations! The content was well-structured and easy to follow. The practical examples really helped me understand the material. I feel so much more confident now in my skills. Highly recommend it!

Olivia Martinez

I can’t thank the instructors enough for making this course so engaging. They broke down complex concepts in a way that was easy to understand. I learned so much, and I’m excited to apply what I’ve learned in my career!

Sophia Taylor

The course was amazing! It was not only informative but also incredibly inspiring. The support from the community and the instructors was fantastic, and it truly helped me grow both professionally and personally.

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